Kill this love

BLACKPINK is the revolution, if the K-pop stream queens’ view count is any indication. A YouTube rep just confirmed the official 24-hour tally for their lademo single, “Kill This Love.” The music video reached 56.7 million views within the first day of its release on April 4.

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The girl group’s newfound domination of the chart unseats one of America’s biggest pop stars, Ariana Grande. Her music đoạn phim for “thank u, next” reached 55.4 million views in 24 hours.

YouTube also confirmed khổng lồ myphamdalat.com.vn that “Kill This Love” is the fastest music video to lớn reach 100 million views, reaching the milestone in under three days.

Before the 24-hour tally was confirmed, “Kill This Love” already broke another YouTube record. “We can confirm Blackpink"s music đoạn phim for ‘Kill This Love’ phối an all time record for the biggest YouTube Premiere with over 979,000 peak concurrents,” a YouTube rep previously told Billboard. Ariana Grande previously earned the biggest Premiere last November with 829,000 simultaneous viewers on “thank u, next.”


In the past couple of years, 24-hour debuts have become a test of K-pop fandoms’ streaming prowess. Chart performance is one of the core promotional tactics when it comes to an act’s crossover appeal in the States.

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After all, BLACKPINK’s YouTube performance caught the eye of Goldenvoice’s Susan Rosenbluth. “One of the things I love sầu is when fans watch a music Clip và learn the dance moves & vị it themselves as a group,” she told Billboard. “I love sầu the social interaction that comes with that.”


K-pop has taken up a sizable chunk of the ever-shifting chart’s real estate ever since Psy became a viral sensation. Korean acts currently take up six of the page đầu spots ahy vọng the biggest 24-hour debuts of all time. BLACKPINK is joined by BTS ("Fake Love" & "IDOL"), Psy ("Gentleman") và TWICE ("Yes or Yes").

BLACKPINK is no stranger lớn breaking records. Their previous single, “DDU-DU DDU-DU,” initially earned the title of highest charting 24-hour debut by a Korean act with 36.2 million views. (It currently stands at No. 6 on the danh mục of 24-hour debuts.) The song also became the highest-charting tuy vậy by a K-pop girl group on the Hot 100, reaching No. 55 last year. In January, the smash hit thenbecame the most-viewed music video clip by a K-pop group of all time when it hit 6đôi mươi.9 million views.

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The overwhelming consumption of the “Kill This Love” music video clip precedes their historic U.S. promotions. The quartet will become the first K-pop girl group khổng lồ play at Coachella (with top billing, no less!). Meanwhile, they’ve sold out several stops on the North American leg of their In Your Area tour. Kill This Love is their first EP. lớn be distributed by Interscope.

Check out YouTube’s updated menu of the trang nhất debuts in 24 hours:

1. BLACKPINK - "Kill This Love" M/V - 56.7 million

2. Ariamãng cầu Grande - thank u, next - 55.4 million

3. BTS (방탄소년단) - IDOL Official MV - 45.9 million

4. Taylor Swift - Look What You Made Me Do - 43.2 million

5. Eminem - Killshot - 38.1 million

6. BLACKPINK - ‘뚜두뚜두 (DDU-DU DDU-DU)’ M/V - 36.2 million

7. PSY - GENTLEMAN M/V - 36 million

8. BTS (방탄소년단) - FAKE LOVE Official MV - 35.9 million

9. TWICE "YES or YES" M/V - 31.4M

10. Nicky Jam x J. Balvin - X (EQUIS) | Video Oficial | Prod. AfroBros và Jeon - 29.7 million


Chuyên mục: BLACKPINK