Blackpink’s Return Sets New Youtube Records With How You Like That

Blackpink’s newly released “How You Like That” music đoạn phim blasted into the YouTube record books.

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The K-pop powerhouse group’s dynamic new single had 82.4 million views in the first 24 hours of release on YouTube, và was the No. 1 trending đoạn Clip on the platkhung. The view count handily topped the previous record-holders: BTS’ “Boy With Luv” featuring Halsey, which amassed 74.6 million views in the initial one-day period in April 2019, per YouTube.

The “How You Like That” đoạn Clip featuring Blackpink’s Jisoo, Jennie, Rosé và Lisa, also is pacing to be the fasthử nghiệm Clip in YouTube history to hit 100 million views (it had 94 million in the first 30 hours).

Xem thêm: Bản Sao Triệu Lệ Dĩnh music editor Jem Aswad tagged “How You Like That” as one of the best singles of the week, praising it as “another summer burner.” The 3-minute traông chồng, crafted for the group’s global fanbase, combines lyrics in both Korean and English.

“The lademo from these K-pop titans is actually a sleight of hvà,” Aswad wrote. “It starts off pop, but on the chorus, the beat changes up and suddenly it’s all swagger, with some hot rapping và a grinding beat — & a much more aggro attitude than we might have sầu come to lớn expect.”

Blackpink reclaims the 24-hour views title on YouTube from BTS after previously setting that high-water mark in April 2019 with “Kill This Love” (56.7 million views in its first 24 hours) & topped Ariamãng cầu Grande’s “thank u, next.”

As a measure of overnight popularity, the number of YouTube views in the first 24 hours of release has become a key data point for bragging rights and promotion. Last September, YouTube changed its methodology for YouTube Music Charts to lớn no longer count paid advertising views in 24-hour tallies — an effort to best reflect authentic tín đồ engagement. As reported previously, Blackpink’s “Kill This Love” had been promoted via YouTube ads.

Blackpink is managed by South Korea’s YG Entertainment, which is also the entertainment company behind K-pop boy bvà Big Bang and other artists. Among mỏi other appearances, the massively popular South Korean girl group were featured artists at the 2019 Coachella music fest.